Video marketing is an important aspect of online marketing for any company that has something to say, and particularly companies who have something to show.
There are several applications for videos. You may need a video to educate new consumers or employees about a new product or service, to show in a presentation, to display on a loop at a trade show booth, to show on your website, to spruce up your Newsletter, to use in a marketing campaign or to put on a video sharing website like YouTube, Vine or Vimeo.